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1953 Mercury Four Door Sedan
Mercury had sound engineering and solid construction with exceptional fit and finish for 1953. Depending on model and equipment, the Mercury buyer could expect to spend between $2,115 and $2,775.
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1953 Mercury Two Door
Total Production for the 1953 Mercury was 305,863 units.
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1953 Mercury Monterey Four Door Sedan
Monterey was the top of the line Mercury in 1953. Monterey Production for the 1953 model year was 156,339, including 64,038 4 door sedans, 76,119 2 door hardtops, 8,463 convertibles, and 7,719 4 door wagons.
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1953 Mercury Magazine Ad
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1953 Mercury Brochure
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1953 Mercury Monterey and Ed Sullivan
Mercury sponsored the Ed Sullivan show "The Toast of The Town". Here we see Ed Sullivan with a 1953 Mercury Monterey.
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1953 Mercury and Ed Sullivan Brochure
This 1953 Mercury brochure features "The Toast of The Town" TV show and Ed Sullivan. There were also live TV commercials during his show for the Lincoln and Mercury brands.
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1953 Mercury In Hollywood
A 1953 Mercury was used in the Desi Arnaz, Lucille Ball movie "The Long Long Trailer.
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Buying A New 1953 Mercury "The Long Long Trailer"
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Theatrical Trailer For "The Long Long Trailer"
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1953 New Moon Trailer Brochure
This 1953 New Moon brochure shows an "I Love Lucy" trailer available for purchase. The trailer used in the movie was built by New Moon. Some think the "sunken living room" was special built for the movie, but until 1955, most trailers built had a raised kitchen floor to rise over the axles and wheels. The so called sunken living room was used to comedy advantage in the movie.
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Car Life Magazine August 1954
This August 1954 issue of Car Life is dedicated to the home on wheels living trend. Starting on page 46 is a feature article, "We Love Trailers" with Desi Arnaz and Lucille Ball. A New Moon trailer and a Mercury are used in this article. Do they really love mobile living, or are they promoting the movie? You decide.
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1953 Mercury Truck Magazine Ad
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1953 Mercury COE Truck Magazine Ad
